The Jockey Club

Brand Videos and Training Programme Design


BRIEF

Create a presentation and a series of videos to bring to life The Jockey Club’s personality, values and new brand positioning for its employees.


INSIGHT

The Jockey Club creates premium social occasions filled with electric moments.


VISUAL SOLUTION

The Jockey Club Way

We created a design using the Jockey Club’s signature diamond logo element and racecourse brand colours. 

We repurposed existing Jockey Club video footage and filmed at several race events to create a series of Jockey Club Way videos including brand films, case studies and customer vox-pops.